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August 2017

September 2017

Puma & Adidas Were Once One

Reading through this article on the downfall of Nike from Quartz:

Niked Shoe Empire

and it has this graph below that showcased to me something that I never knew and assume most people don't know. That the Dassler brothers from Germany had a shoe company and it consisted of Puma and Adidas. This former oligopoly started to diminish when Nike came out decades later and within only 5 years Reebok had become the biggest shoe company in the world. As with all cycles things change and Nike came back and still leads today despite a recent announcement to cut 2% of their workforce and the failure to come out with a blockbuster product in the last couple of years. Puma at one point in time had 30% of the market and today is closer to 5% while no company has ever had more than 50% of the entire market which Adidas once owned in the early 1970's.

 


FUD with Hurricane IRMA

Hurricanes put in the highest levels of fear, uncertainty, and doubt in people. The media exploits these fears and it is better to be safe than sorry. The problem IMO with Hurricanes are that you never know where in the path it's going to hit, how much damage its going to inflict, and how bad it will be when it gets there. Lets see what happens with Hurricane Irma & Jose.