Official Richart Ruddie Blog - Internet Entrepreneur

Richart Ruddie Blood Type

There are at home blood type kits. During the pandemic this is a business that should've raged on. I only recently tried it out as doing insurance tests and other lab work they never test for your blood type. So when doing an at home kit test I was able to determine that my blood type is A+

So here are some fun facts about blood type A+ and a way for me to easily check and confirm my blood type if ever in an emergency and its needed to be known:

• Blood type A+ is the second most common blood type in the United States, making up about 34% of the population.
• People with A+ blood have A antigens on their red blood cells and Rh factor on their cell surface, which makes it a positive blood type.
• A+ blood can be donated to people with A+ and AB+ blood types, while it can receive blood from A+, A-, O+, and O- blood types.
• A+ blood type is more common in some ethnic groups, such as Caucasians and Asians, compared to others.

As for famous people with A+ blood type, here are a few examples:

• Queen Elizabeth II of the United Kingdom
• Bill Clinton, former President of the United States
• George H.W. Bush, former President of the United States
• Tom Hanks, American actor
• Hugh Jackman, Australian actor
• Jackie Chan, Hong Kong martial artist and actor
• Psy, South Korean singer and rapper
• Steve Jobs, co-founder of Apple Inc.

Of course, these are just a few examples, and there are many more famous people with A+ blood type.

Billion Success Interview with Richart Ruddie

Billion Success is a website that focuses on interviews with entrepreneurs who like to share their wisdom and stories with others to help guide them along their journey. Below is the interview conducted with the news site and myself.

Born to be an entrepreneur Richart Ruddie is a digital marketing expert who owns over a dozen businesses in his portfolio and is up to take on any fun challenge every business day.

A true entrepreneur and innovator in the ORM space Richart Ruddie discusses a little bit of everything with BillionSuccess.com:

• Please tell us a little bit about your business – what is (your company here) all about?  Brandefenders is one of those company names that you have a pretty good idea exactly what the company does just from the name. At a domain conference that was one of the biggest pieces of advice on a domain that can tell your visitors exactly what it is you do. We help defend brands and replace fake news attacks with good positive content for our clientele.

• Tell us a little bit about your background and how you started your company? Like most other businesses things are not planned and they accidently fall into place. I learned my digital marketing skills initially while waiting to get on a trading desk at a boutique hedge fund in Boca Raton, Florida. While paying my dues entailed working on a startup for free I was willing to do it and it ended up paying enormous dividends by investing in learning a new skill that I was able to take and develop different services in the digital space. I never planned to get into reputation management or data privacy removal work but things tend to fall into place if you give yourself opportunities and are willing to take risks. Without risk you lose the biggest potential intrinsically and extrinsically.

• What would you say are the top 3 skills needed to be a successful entrepreneur, and why?
  1. Perseverance. As I blogged about one of my idols Jim Simmons who is the most successful mathematician of all time. He was unsuccessful at first and could have called it quits but luckily didn’t. Those who are willing to work hard and not give up are the stories you hear about that make you smile and I cringe when I hear thte would’ve could’ve should’ve excuses.
  2. Patience. Being an entrepreneur is the gift that keeps on giving but you have to be patient.
  3. Be willing to adopt and change to new environments but never go too far with one trend. Great things are always evolving and you need to be willing to change if needed but you can never risk the entire mission on a change that may not happen. For example Kodak should’ve been aggressively investing in digital but they shouldn’t have put 100% of their focus into it until their legacy business was fully diluted. Whatever happened to Fuji Film by the way? I used to see them advertising all over Yankee stadium.

• What are your plans for the future, how do you plan to grow this company? Slow and steady continues to win the race. As more and more referrals come through the door and we have a strong presence of leads that opt into our network of reputation management sites daily we strive to keep a focus on delivering quality solutions paired with excellent customer service. Unfortunately that’s not super scalable like other SaaS companies but we can proudly continue to grow double digits each year thanks to help from additional services we’ve added and direct removals where we or one of our vendors negotiates directly with a webmaster to remove false content online as nobody should have to live with content they don’t approve of on the internet especially if it’s not true or is posted with the sole intention of cyber bullying.

• How have the pandemic and Lockdown affected you or your new business? (Here you can share some stories or lessons learned operating during pandemic lockdown) Lockdowns as we’ve seen were not the best thing to do but like many things in life you don’t always have perfect information to tell you whats ahead. Luckily our team was setup to already work decentrally if needed and we continued to push on with all of our work and only saw a small bit of attrition the first 45 days but then things picked right back up as more people were searching for things online they realized they better clean up whats being said about them or for many of the other niches that we service they got the memo that they need to promote their good press and let the naysayers be pushed down to the wayside.

• How do you separate yourself from your competitors? Like Jeff Bezos when building up Amazon our focus has always been to obsessively ensure that our clients goals and expectations are met and they are happy with what we can do for them. Other companies treat their customers just as another number where as with us we give them a white glove service and let them bother us any time day or night. While it’s been counterproductive to family time it’s been good for referrals and showing our true character that were an honest hard working people just like they are and can empathize with them over their issues. When you have a friend you can confide in it’s easier to say I want to work with you versus xyz reputation company.

• What were the top three mistakes you made starting your business, and what did you learn from them? (Most Important to readers) 1. Early on one of our first clients was a big silicon valley venture capitalist. Knowing what I know now I should’ve put more of an emphasis on building out a complimentary SaaS platform back then and leveraging our relationship to get funded and grow into a multi-billion dollar platform. The more money I can make the more money I can give away to great causes and save lives. So lesson number 1 is take advantage of the relationships with the people you’ve helped and earned their trust.

2. Not hiring more staff in the early days. I’ve traveled the world and worked remotely from China to California. We’ve had numerous freelancers and a small team but we could’ve scaled a bit more and taken the business to a higher magnitude had we brought in full stack developers and built out a SaaS platform early on.
   
   
3. I’ve leveraged the cash flow here to start other great projects but would have re-invested more capital in product development. We have great offerings but being heavy on technology that would be hard to replicate would really have increased our overall valuation.

• Tell us a little bit about your marketing process, what has been the most successful form of marketing for you? (Second Most Important to readers). The most successful is the word of mouth clients. Every week we have new leads who say I’ve seen what you did for this person or my friend, lawyer, PR company, SEO agency, you name it complimented your work and now I have this problem and I’m looking for an expert like you to solve it. The second is creative search content. Whether it’s creating content about a recent news story and giving our take on the subject matter or ranking for obscure websites that we can delete content from with our direct relationships it’s all about being creative and thinking about how a user queries a search term and how to craft content that may appear for that.

• What have been your biggest challenges and how did you overcome them? In 2016 I was being extorted by an ambulance chasing attorney who made false claims but it was important to protect my clients first and foremost and ensure that the company I started continued on as a viable entity and showed that we stand by our clients through thick and thin. While it was annoying to have to pay off the ambulance chaser attorney to make him go away our business grew exponentially because they saw that Richart Ruddie has character and ethics above and beyond what any other company owner in my space would have done for them. When you show your clients that you are vested in their success they appreciate that and not only do they stick by you but they also refer you their friends and that’s exactly what happened. Those who don’t kill you truly do make you stronger.

1. What was your first business idea and what did you do with it?  I’ve prided myself in always being creative and innovative. My mother brought me to an InventHelp location outside of Owings Mills, Maryland when I was a kid to discuss the idea of a wireless charging device. Decades later we have charging pads but it was intruiging to see how the early stage development of ideas come together. I’ve done everything from create sports betting brands to looking into play to win arcade games. There was a video game called Stacker that was growing in popularity and I wanted to purchase the arcade game and place it in different malls. Problem is I didn’t have the capital at the time so went on to run a parking company in Florida which ultimately led me to where I am today. My children when they have ideas and need some startup capital I’ll be ecstatic to take on those journeys with them.

• What are you learning now? Why is that important? Data privacy is the new gold. While the early 2010’s we saw the growth in big data now were seeing the huge growth in how we process that data and what we do with it.  As more states and governments enact privacy protections it’s important to know how data is being handled. An exit from the online public relations business and into the ever growing world of privacy while still pursuing other entrepreneurial passions would be ideal.

• If you started your business again, what things would you do differently? (if you wouldn’t do anything different, why not) Hindsight is 20/20 and if you play the butterfly effect too much you’ll drive yourself insane with would’ve, could’ve. Should’ve’s. The only thing is I would’ve bought all ETH when it came out and all BTC in 2009 and sold it all in Q1 2022 and then started a foundation to donate to change the world for the better in orders of magnitude.

• What are the top 3 online tools and resources you’re currently using to grow your company? (other than your own. Please insert links – Do explain why you’re recommending them) I’m a big fan of Serpwoo.com which a friend of mine developed and I helped consult with feedback at the earliest of stages. It’s a search engine ranking placement tracker to see where your target keywords for clients are rising or falling. Spreedly is a charging and CRM tool that’s become very helpful and I’ve had the pleasure of meeting the team at their headquarters in Raleigh North Carolina right next to where Google is located, and I’m a big fan of Google’s suite of products from spreadsheets, to docs, to presentations.

• What’s a productivity tip you swear by? There’s method to the madness and everybody has their own way of getting things done. You don’t need strict conformity as long as you produce. If somebody doesn’t come around in the early stages however it’s best to cut bait as bad habits are hard to change and it’s hard to unteach laziness.

1. Can you recommend one book, one podcast, and one online course for entrepreneurs? (other than your own. Please insert links – Do explain why you’re recommending them) I’ve become a big fan of the All In Podcast with Jason Calcanis, David Sachs, Friedberg, and Chamath which gives a great perspective on what’s happened in the world that week with advice from seasoned Venture Capitalists, tech experts, and they conversate in a manner that makes you feel like you can chime in.

1. If you only had $1000 dollars to start a new business, knowing everything you know now, how would you spend it? (Third Most Important to readers – Assume you have a laptop and unlimited wifi) A re-seller of tech services doing white label services and software would be the way to start. There’s a lot of great stacks out there that don’t have great marketing teams and sales people. I’d get permission to be a re-seller, create a website, setup a small targeted ad campaign, and pick up the phone and start calling prospects to start generating revenue. From there you can build and build. When I started out in the structured settlement industry we essentially had affiliate partners and were excellent marketers that outgrew our partners. I would aim to do the same if I was down to my last $1,000. 

• What helps you stay driven and motivated to keep going in your business? When you do what you love it’s not work. It’s true for entrepreneurs and as long as you continue to face challenges, problems, and can find unique ways to resolve them it keeps things fun and exciting.

What is your favorite quote?  Almost every day there’s great quotes that I’m spreading on twitter. Today that quote is from Abraham Lincoln: “Focus on Common Humanity, Not Small Group Identities”

1. What valuable advice would you give new entrepreneurs starting out? (Your chance to convince the reader to take action now) Don’t ever be afraid to take chances and think that the time isn’t now. There is never the best time it’s you who makes the time right and you who says the time is not now. Choosing later delays the inevitable.

1. Who should we interview next and why? Jason Calcanis from This week in Startups.

• What is your definition of success? Happiness & Freedom. I was staying at the Four Seasons in Washington, D.C. last year and the Cleveland Cavaliers had their entire basketball team staying there. As they got off the bus the manager was directing the players on where to walk in a single file line, they all had to be masked up, and they all had to dress in an appropriate and approved manner. As I strolled around not being required to wear a mask, wearing whatever I want, and walking my dog in whichever direction he chose to walk, I realized that as an entrepreneur you have more freedom than some of the highest paid athletes in sport leagues who are wildly successful but still have a large set of rules they need to follow if they want to get paid. That to me is just one of many ways I can measure my success.

• How do you personally overcome fear? I try not to stress because it’s not healthy and I strive to live a very health-conscious lifestyle. Things are never as bad as it seem when you take a step back and work through problems calm, cool, and collected. 

• How can readers get in touch with you? (No Bullet points URLs, please answer like you were talking to someone. only share info you want people to use. no phone numbers) If you’re intrigued by my thought patterns and would like to connect then show me a creative way to connect and drop a line. I’m always looking at new ventures and have invested in numerous businesses over the last decade.

This Week in Tech Updates from Richart Ruddie

Google ads and Google as a company is finally getting serious about privacy. They've been tightening up and making changes to Analytics and working on a cookie free future and this past week they just released this announcement: "New data protection laws, which apply to the collection and processing of personal information, will be coming into effect in California, Colorado, Connecticut, Virginia, and Utah in 2023." While we're at it and dealing with privacy issues Google settled with 40 out of 50 states here over tracking issues and is paying a few hundred million in fines. Read about the not so not evil company practices here: https://arstechnica.com/gadgets/2022/11/google-settles-location-history-lawsuit-with-40-states-will-pay-392-million/ 

CBS News got off of Twitter for what they said was security purposes and then got back on a day later. It's been purported that their followers are fake or that they have extremely low engagement on Twitter and that may be to fraudulent followers or bots.

If you use Wix for SEO or have client sites that are created on Wix then this resource SEO guide released this week may also be helpful: https://www.wix.com/seo/learn/resource/manage-seo-edit-by-page

Sucuri is a popular wordpress plugin  and they have just uncovered a WIDESPREAD hack that appears to be designed to improve someone's SEO performance which is a tricky and clever hack to send malware using black hat hacking techniques. https://blog.sucuri.net/2022/11/massive-ois-is-black-hat-redirect-malware-campaign.html )

Artificial Intelligence news for the week courtesy of The University of Cambridge states that "claims AI can boost wordplace diversity are 'spurious and dangerous'"https://www.cam.ac.uk/research/news/claims-ai-can-boost-workplace-diversity-are-spurious-and-dangerous-researchers-argue  and here's some more cool AI News: https://www.engadget.com/mit-century-old-differential-equation-liquid-ai-computational-bottleneck-160035555.html 

QUANTA MAGAZINE PROFILES A NEW "energy-efficient [AI] chip" that promises to revolutionize chip design and artificial inteligence research https://www.quantamagazine.org/a-brain-inspired-chip-can-run-ai-with-far-less-energy-20221110/ ). The chips use (relatively newly developed) Resistive RAM memory and the chips are called NeuRRAM (neuromorphic resistive RAM). These memory chips operate in ANALOG rather than DIGITAL mode, which is revolutionary. Analog computers predate digital computers but they didn't have memory systems like RAM.

Now companies are laying off en masse and doing a RIF which means a Reduction in Force or workforce for those who keep on hearing about these RIF's and had wondered what the acronym meant.  These companies over-hired during the pandemic, expecting a much larger economic bounce back that was pent up with money flooded into the system and for the last year we've been bearing the outpouring of that money.

So what does the future hold? Whatever you make of it.

Richart Ruddie Quote of the Day

Sometimes you hear a good quote and you want to jot it down so you don't forget it. Today's quote of the day for Tuesday November 15th, 2022 is:

"Life really teaches you how to live it if you can live it long enough"

Great Advice from MJ Demarco

Do you ever read a book and think wow I should be friends with this person? Thats how I felt in 2011 after reading The Fastlane book by MJ Demarco. Today the fastlane forum is still alive and well but the time to follow forums is so small these days but a quick newsletter read always provides great advice and tips. This week he covered loss aversion. Check out the bullet points below on how you can use loss aversion and fear appeals in your everyday business.

• People stick with jobs they hate. Because they fear the loss of status and stability. Even when they have the potential to earn more doing something else
• People tend to overvalue what they own. Because they relate selling with losing (the endowment effect). So yes, Tyler Durden was right. The things you own end up owning you
• Investors sell their winning positions but keep the losing ones forever. Because they don't want to realize the loss
•  People try to cover their mistakes even when it's inadvertent. Because they fear the loss of credibility. The audit firm Arthur Andersen that caused the Enron Scandal was not convicted of securities fraud — but of shredding tons of documents to cover up its errors and avoid potential fines
• Organizations resist change. Because the potential losers of the change are always louder than the potential winners

If you are a business book reader than read his book or Richart Ruddie's The Creatures You meet at the bar for a good laugh but don't expect to get any business advice from it. Every company is a mess but be less of a mess in the building stages of your company. To get to a term sheet convince the VC to invest post due diligence and as long as everything you said was correct you should be able to close your round. Trust is the foundation of every single relationship personal or professional so get an introduction from somebody who has that current trust.

 

 

-Richart Ruddie

Richart Ruddie Art Market Statistic

Fun art market statistic to mull over when thinking about it from an investment stand point:

The 100 most expensive pieces of art work re-sold at approximately $3 billion. While thats a gigantic number it equates to only .00025% of all the art market transactions between auctions, gallery sales, and art fair sales. That $3 billion number though is half of 1% .5% of the entire art market. The artists are also almost entirely dominated by USA, Europe, Russia, and China. Yayoi Kusama is one of the biggest outliers who helps to skew the market a little bit in terms of diversity. 

Richart Ruddie on the importance of Culture

Culture is great not just for business but for learning the ways of the world. Thats why there is such an important emphasis to diversify your travels. Traveling around the world to new countries, cities, provinces/states, and continents that you only hear about in books or the internet growing up. When you do so you have the opportunity to learn about how other societies operate. 

When you experience a new city it's enlightening to meet people of different cultures, try their food, view their buildings and architecture, see the spirit of the people and this helps to change your perspective from potential subconscious biases you may have had previously. When you return and meet somebody from that culture or place you've visited you now have something to talk about and the ability to relate. Outside of reading books this is a great way to build knowledge, understandings of others, and traveling and eating are a great way to live life to the fullest. 

So if you follow my ZeeMap or Mapster showcasing all the places "Richart Ruddie" has been to know that there are so many more and yet so little time to make it to them all but if there's a will there is a way.

Rich Ruddie AI Future Playbook

AI is going to change the way we make graphic designs for blog posts, create art, nfts, create royalty free music and sound clips. There's so many positive benefits being created with the future of DALLE-2 and the AI revolution thats on the horizon. Here are a couple of cool references to check out and use:

https://app.inferkit.com/demo - This lets you put in subject matter and see how the machine writes a story around it.

Google CoLAb - This is the place to get started for Machine Learning and has a monthly fee.

Robert Bruce Carter covered an AI Jukebox where the Github list of 4,111 artists are compiled and used to make sound clips and music. You can see his story about it here.

For image creation on the fly you can register with OpenAI this is a game changer that is going to destroy the royalty image business overnight. Think about how the iPhone destroyed MP3 players. Who is going to want stock images of a team at work for a fee when they can generate it via AI in seconds and ensure it's unique and is not going to be recreated?

For fun I put in Richart Ruddie to see what images would be created in the OpenAI image generator and here is what it created:

As you can see I don't look like either men on the left or right and I don't have a sculpture or statue in a square but maybe it was focusing on Rich and Art? That could be the reasoning for the ship sailing. To determine if a photo is created via OpenAI look for the colors of the rainbow in the bottom right corner.

Since I'm an art collector and fan I typed in Picasso Painting on the Beach. The initial photos had an easel on the sand. A clear operator error that was adjusted to "a picasso painting of the beach" and this is what it generated:

Richart Ruddie Recommendation MJ Demarco

The fast lane has the type of mentality and thinking that can drive great success in your career. As life leads to a few simple rules to follow. One of mine is remembering your ABC's not always be closing but always be calm, cool, and collected. So following the 3 C's MJ Demarco has the 3A's which are Act, Assess, and Adjust. In business you are always acting, looking at the results, and revamping. If you don't you can't innovate and grow.

"It's like rowing a boat in a river: The market is the river. Your actions are the rowing. Sure, you can fight the current, but the market currents will always give you clues on the best routes.  Bottomline, GET INTO THE RIVER and see where it might take you."

Now this is not to be confused with a market research paper that says by 2024 there will be 5 million people desiring this service. If Ford Motors did that in the 1900's they would've said more horse power and not from an automobile.

"If I asked what my customer's wanted, they would have said faster horses" -- Henry Ford.


Ozan Varol also has some great talking points

If you look at SpaceX and NASA Rocket scientists they take a very balanced Goldilocks approach to a failed rocket launch or mission that doesn't pan out. Instead of being discouraged they rub it off for the greater cause. So don't celebrate a failed experiment but don't let it block you from progressing.

So instead the saying is a spin off of facebook's move fast and break things or from Ozan "Lear Fast don't fail fast"

Approaching failure through curiosity, trial, and error. Breakthroughs are evolutionary yet not revolutionary. If you learn from all the updates, changes, and iterations while getting better with the updates you'll function like a growing app where each update or software improvement makes things better and patches old bugs. Look at what Apple has accomplished with capabilities on the iphone from 2008 to now.

Apple has not become complacment with their success either and continues to improve privacy, safety, and technological improvements that improve your user experience. You can still take the wrong approach or do things wrong and still succeed. You can also do everything right and fail especially when not everything is in your control.

After a success or failure ask these questions. What is it that you did correct and why did it work out this time? What went wrong and what are your most important lessons from the results. 

I'm big on principles and the continous micro improvements in life, business, and social settings. 

-Richart Ruddie

 

 

One of Rich Ruddie's Favorite Quotes

Quotes can be inspiring and give you a new sense of motivation. Sometimes they explain a situation when there are no words to say. Here's one of my favorite quotes and the reason why is below:

"There is no reality except the one contained within us. That is why so many people live such an unreal life. They take images outside them for reality and never allow the world within to assert itself." Hermann Hesse

Hermann Karl Hesse was a 1946 Nobel Prize winner from Germany. The German-Swiss poet, novelist, and painters works crossed multiple continents. His best-known works include Demian, Steppenwolf, Siddhartha, and The Glass Bead Game, each of which explores an individual's search for authenticity, self-knowledge and spirituality.

As there is no reality except the one we create and as we do things in life that the general response is "you can't be serious" or "that can't possible be real is it?" is often asked and it's important that we all live a life that feels unreal because it will push you to do bigger and better things in your lifetime and make your mark on the world.

What are you doing to change the world?

-Rich Ruddie

South Florida Michelin Restaurant Guide by Richart Ruddie

As an update to the original post below with the predictions of what restaurants would earn a Michelin star in the state and which would not. I am shocked that Naoe was not named but was glad to see some of my other favorite restaurants in South Florida did make the list like The Surf Club and L'Atelier in the Design District which was the only 2 Michelin star restaurant in the state.

Here are the restaurants in Palm Beach, Broward, and Dade Counties that made the cut. 

The 14 restaurants are The Surf Club at the Four Seasons in Surfside (North Miami). This was a prediction of mine as well as Le Jardinier in the Design District. Other notable restaurants are Boia De, Cote the popular Korean BBQ spot that started in New York City and is a near replica with their Miami location. 

Hiden in Wynwood which is one of the harder tables to get with a secret bodega like door that opens to the Omakase dining experience in Wynwood is a must do if you love sushi, The Den at Azabu Miami Beach, Stubborn Seed, ElCielo which also has locations in Medellin Colombia and Washington DC, Los Felix, and Ariete.

Out of the 14 star winners Cote, Le Jardinier, Le Atelier, and ElCielo all have locations in at least 1 other city so if you can't eat there when in Miami you can always try at another location.

Original Post from November, 2021 with predictions:
In 2022 Michelin is finally coming to South Florida. As California found when they paid Michelin to come and rate their restaurants the hospitality industry exploded leading up to the covid pandemic. So here are my current picks for restaurants in Miami, Broward, and Palm Beach County that will make the Michelin 1, 2, and 3 stars:

3 Star Michelin Restaurants in Miami:

Naoe - Run by Wendy who will let you know that there are only about 1,000 Japanese families in Miami and this one is by far the most authentic. You get the whole restaurant to yourself and a true Omakase experience. This is definitely the best restaurant in Miami and my pick for the only 3 Michelin star restaurant in Miami.

2 star Michelin Restaurants in Miami:

Surf Club at the Four Seasons - This restaurant does not have a tasting menu but everything was fantastic at this famous restaurant from Thomas Keller who is no stranger to Michelin Stars
Hiden - A Special bodega style entry at this restaurant that you have to book months out should be a 2 star Michelin rated restaurant.
L atelier de joel robuchon - Located in the Design District this restaurant gives you a choice between a tasting menu and a la carte. 

1 Star Michelin Restaurants in Miami:
La Mar
The Bazaar
Joe's Stone Crabs
Stubborn Seed
Le Jardiner

Milo's

Mr. Omakase

La Mar
Le Petite Maison

El Cielo

Sushi Erika

Pao

 

Broward & Palm Beach County Michelin Star Restaurants

 

These are my predictions for Broward and Palm Beach county restaurants:

Broward County:
Diplomat Prime
Tatiana
Steak 954
Lobster Bar

Palm Beach County:

6 Tables

Cafe Boulud
Flagler Steakhouse
6 Tables in Boca Raton

Cafe L'Europe

Le Bibloquet

Sant Ambroeus

La Goulue

Will look forward to checking back in 2022 and seeing which restaurants I predicted made the list and which ones did not. 

What Richart Ruddie's 2021 Philanthropy Went Towards

Effective Altruism in practice makes a monumental shift in society. 2021 was the biggest year yet and the report on where donations that I helped contribute towards went and how they changed the lives of those across the globe are remarkable to say the least. With careful consideration a company GiveWell who was featured in the book "The most good you can do" stuck out from the crowd for donors and thus has been one of my main targets for yearly donations in practicing effective altruism.

4th quarter of 2021 donations went to the following initiatives:

 

Against Malaria Foundation

Deworm the World Initiative

Helen Keller International's vitamin A supplementation program

Malaria Consortium's seasonal malaria chemoprevention program

New Incentives

Sightsavers' deworming program

Funds allocated through donations and grants like mine helped to fill the highest priority funding needs when it was time to decide how to allocate the funds. My hope is that these types of gifts that are an integral part of the impact that the grants start to catalyze others to step up and contribute to causes that make the world a better place versus causes that make their instagram look like they are living in a better place.

So what changes did Richart Ruddie's Donation Contribute Towards?

• How about saving  the lives of  8,400 people? Yes, thats eight thousand four hundred people through the distribution of long-lasting antimalarial nets, seasonal chemoprevention to protect against malaria, provision of vitamin A supplements to children, and incentives provided to caregivers for vaccinating their infants
• So how do you top that number? You contribute towards a program that focuses on change and not running a not for profit who also provides close to 17 million children with life-improving treatment for parasitic worm infections

Making donations to places so far away that most people couldn't even fathom heading towards that direction. Most will never go and visit sub sahara Africa and thats okay because you don't need to see those you donate to in order to substantially impact their lives. Here is a map of countries impacted directly a continent away from us here in America.

 

So whats the breakdown of the organizations receiving the funds and what do they specialize in? Glad you asked along with the total allocation

Malaria Consortium

Total allocation: $22.2 million
Where these funds will be used: Burkina Faso, Chad, Nigeria, and Togo
Expected lives saved: 5,200
Intervention: Seasonal malaria chemoprevention to prevent malaria, which disproportionately kills children under five in sub-Saharan Africa.[4]

New Incentives

Total allocation: $9.4 million
Where these funds will be used: Nigeria
Expected lives saved: 2,100
Intervention: Conditional cash transfers to encourage caregivers to immunize their children against potentially deadly but preventable diseases, in a part of the world where vaccination rates are low.[5]

Sightsavers

Total allocation: $7.8 million
Where these funds will be used: Nigeria, Cameroon
Expected treatments delivered: About 9.6 million across both countries
Intervention: Mass deworming treatments for children, which we believe may have a significant effect on their future income and subtler benefits to their overall health.[6]

Deworm the World Initiative

Total allocation: $4.8 million
Where these funds will be used: Kenya, Nigeria, and Pakistan
Expected treatments delivered: About 7 million across all three countries
Intervention: Mass deworming treatments.

Against Malaria Foundation
Total allocation: $3.4 million
Where these funds will be used: Nigeria
Expected lives saved: 570
Intervention: Long-lasting insecticide-treated nets (LLINs) to protect against malaria-carrying mosquitoes.[7]

Helen Keller International
Total allocation: $1.4 million
Where these funds may be used: Burkina Faso, Cameroon, Côte d'Ivoire, Democratic Republic of the Congo, Guinea, Kenya, Mali, Niger, and Nigeria
Expected lives saved: 600
Intervention: Vitamin A supplementation (VAS) to prevent stunting, anemia, blindness, and death in young children.[8]

I hope that in 2022 and beyond that you consider pledging more of your income towards causes that significantly impact the bulk of a population. Follow the footsteps of other major donors like Sam Bankman who set an example for philanthropy and the lack of living lavishly so others can live better.

References:

1. See a list of past distributions from the Maximum Impact Fund here. The largest distribution prior to this one was of funds received in Q4 2020, totaling $25.9 million.
2. October through December 2021. 
3. See this spreadsheet, rows labeled "MIF Q4 2021," for a list of all grants made with Q4 2021 Maximum Impact Fund donations and their expected outcomes. Note that these outcome estimates are specific to these grants, and the cost-effectiveness of other grants to these top charities may be higher or lower. More information about the cost-effectiveness of Maximum Impact Fund grants we've made in the past can be found here.
4. "The percentage of total malaria deaths in children aged under 5 years reduced from 87% in 2000 to 77% in 2020.... About 96% of malaria deaths globally were in 29 countries. Six countries – Nigeria (27%), the Democratic Republic of the Congo (12%), Uganda (5%), Mozambique (4%), Angola (3%) and Burkina Faso (3%) – accounted for just over half of all malaria deaths globally in 2020." WHO, World Malaria Report 2021, p. xvi
5. In 2019, 43% of Nigerian infants did not get the full set of DTP, PCV, and HiB vaccines, and 33% did not get the BCG vaccine (see Our World in Data, Global vaccination coverage, Nigeria, 2019). New Incentives' program directly incentivizes all of these vaccines; see our report on New Incentives' program for more.
6. See "What are the benefits of mass deworming?" in our report on combination deworming programs such as those implemented by Sightsavers and Deworm the World.
7. See the "In a nutshell" section of our report on mass distribution of LLINs: "There is strong evidence that when large numbers of people use LLINs to protect themselves while sleeping, the burden of malaria can be reduced, resulting in a reduction in child mortality among other benefits."
8. From our review of Helen Keller International's program: "Vitamin A deficiency (VAD) can cause stunting, anemia, xerophthalmia (dry eyes, which can lead to blindness), increased severity of infections, and death.... Helen Keller supports countries' VAS programs for preschool-aged children by providing technical assistance, engaging in advocacy, and contributing funding to governments for implementing the programs."
9. You can read more about GiveWell’s plans to roll over a portion of 2021 funds into 2022 here.

-Richart Ruddie

World Economic Forum Biggest Risks for 2022 - Richart Ruddie

Every year, the World Economic Forum asks hundreds of leaders from around the globe to see what they fear most. Not personal fears but ones for the economy, for the people, and for the planet. 

Each year we see a lot of similarities and some years we have new worries that creep in. Today the 2022 Global Risks Report was released but prior to that these are the most pressing worries for some of the world’s most powerful people in the world so it's worth us listening in.

For 2021 they were worried about Infectious diseases and obviously a top choice as COVID is a global issue that has just hit an all time high in terms of cases. Pandemic may be the biggest headline for 2022 but if Omicron sends us towards an endemic result and it gets milder and milder we may be able to close the book on this pandemic.

Livelihood crisis. As we are seeing record breaking wealth it's important for Effective Altruists to focus on helping those who are struggling. I don't mean local restaurants but those who survive on less than $5 a day.  The world’s poor had a harder time making ends meet in 2021 and we expect the same for 2022 as globally those vaccinated and affording protection against the virus in one way or another is miniscule in comparison to what 1st world countries can do. 

Extreme weather events and there will be at least 1 every year for the next 20 years is my prediction. Wildfires, Avalanches, Tsunamis, Hurricanes. It's been happening since the beginning of time and will continue until we can come together and you see how hard that is for the Country none the less the world to do. I'm not a scientist but enjoy nerding out to really learn about a topic and looking at history as Ray Dalio says is one of the best ways to help predict future events with the highest share of accuracy.

Cyber Security whether it's extreme Ransomware cases like we saw in 2021 as the world becomes more virtual the hacks and vulnerbilities will only expand. It's a cat and mouse game and this will never end due to human error. Crypto Scams and Fraudelent payments are here to stay unfortunately. 

What are your predictions for 2022 and 2023?

Rich Ruddie

What makes a great city?

Having local art shows, live theater, concerts, family festivals, food trucks, car shows, unique restaurants, and more activities are the things that I would look for when rating a city. It's nice when a city has a style of architecture it's known for. Whether it's Bay Windows in San Francisco or Art Deco in South Beach these little things that distinguish a city along with well known landmarks can make a big difference on a great city versus a mediocre.

Having both local alliances that help put on events as well as private and motivated companies that work on getting permits and building out events really makes a difference. I remember when I was growing up in Baltimore and going to a kite festival, The Maryland State Fair, The Enchanted Forest and Renaissance festivals.

I hope that other Florida entrepreneurs that are also part of the FLVEC  connect to put together great events that make a lasting impact on the residents and visitors in their area. Fort Lauderdale has been burgeoning with new great restaurants and events happening in and around the Las Olas area. I've compiled a list of activities, museums, attractions, and things to see in South Florida from Palm Beach, Broward, and Miami-Dade counties.

If there are additional items that you recommend find me @ Richart Ruddie on Linkedin, Twitter, or Facebook and send me a message with your suggestion.

Walk Las Olas

Morikama Japanese Museum

Rusty Pelican Restaurant

Mai Kai Polynesian Restaurant

Everglades Park

Atlantic Avenue

Vizcaya Museum

Coral Castle

Ann Norton Sculpture Garden

Venetian Pool

Fairchild Botanical Gardens

Kampoong Garden

Coco Walk + Coconut Grove

Cornell Art Museum

Nova Museum of Art

Boca Raton Beach Club & Resort

Norton Museum of Art

Perez Art Museum

Superblue Miami

Design District + ICA Museum

Wynwood Walls

Walk Key Biscayne Lighthouse and Eat on the Water

Walk Brickell Key

History Museum of Miami

Bass Museum

Wolfsonion Museum

Museum of Contemporary Art

Jewish Museum of Florida

Shops at Merrick Prk

UM Lowe Art Museum

Mizner Park

City Place + Clematis

Worth Avenue

South Pointe Park

Lincoln Road

Mermaid Lunch or Dinner on Ft. Lauderdale Beach

Water Taxi

Murder Mystery Dinner

Local Cuban or Peruvian Cooking Class

Upper Buena Vista

Boat Rental

Miami Japanese Garden

Joia Beach & Deck @ Island Gardens

richart "d" ruddie podcast idea

Richart "D" Ruddie Podcast examples:

For those who told me that the Richart D Ruddie Podcast idea would have merit and could really grow into being an interesting podcast. I'm looking for examples to showcase and you can really pick any politician and see the comments from the readers.

 

Here's one about the earthquake in Haiti and then the first few comments and this is for the president of the united states of america:

https://twitter.com/POTUS/status/1426668707019956229

 

richart "d" ruddie

Richart Ruddie Real Estate

The real estate market here in South Florida has been on a tear and as a developer we are seeing the fruits of our construction projects years later. With 12 new single family homes and townhouses that we've been developing, building, and selling it's nice to see how we continue to improve local neighborhoods and build aesthetically pleasing homes. With low interest rates and lack of supply we expect the Broward County and Fort Lauderdale real estate market to stay steady and while we work on additional credit lines we look forward to rolling out additional projects over the next 60 months.

 

-Richart Ruddie Real Estate

Micro Improvements to become successful

Richart Ruddie's Tweet of the day: Define a process of what you're trying to achieve, determine the optimal way to hit your target, repeat the positives, drop the negatives, continuous micro-improvements, rinse and repeat.

 

https://twitter.com/RichartRuddie/status/1380210265719988229

Richart Ruddie Engadget Writer

Sometimes you contribute content online and forget that you were once a contributer and writer for a publication. I used to be a writer for Wired.com when they had a program letting young entrepreneurs contribute content and did a few editorials for Today.com. Recently old publications done for Engadget.com popped back up online and are now visible at: 

https://www.engadget.com/about/editors/richart-ruddie

Not sure why they suddenly decided to index and showcase some of my older contributions but perhaps it's because of all the recent press around the work that I'm doing for countries around the world. The Irish Central website and the Times of Malta have both featured me of late and other well known global publications have approached me about covering similar stories.

Marketing Entrepreneur Richart Ruddie Featured in Irish Central

The Irish Central feature on Richart Ruddie and his contributions to the digital marketing industry portrays the role that the digital marketing industry plays behind the scenes in helping to shape decisions and influence not only businesses but countries looking to rebound from the global pandemic.

Marketing Entrepreneur Richart Ruddie has been hired by numerous tourism boards & ministry of foreign affairs to help market their respective cities & countries as safe places to visit as the global pandemic starts to subside.

The Covid-19 pandemic entirely affected nearly every business sector in the world and global travel was halted last year. Particularly, the tourist industry has recorded major drawbacks, affecting the productivity of the business. Moreover, the decline has seen many workers in the industry losing their jobs including airlines, restaurants, and hotel workers.

In terms of revenue, many states have lost a significant amount of cash generated from tax, hence, slow the global economy. To retain their position economically, many countries are now focusing on using successful entrepreneurs to promote tourism. For instance, Richart Ruddie is among the top marketers who have been hired to promote and attract visitors to hotels and shores.

In 2020, Richart was hired to promote safety during the pandemic by the Ministry of Foreign Affairs. This worked well, as visitors were guaranteed a safe place to visit even before traveling. Richart Ruddie has also been hired by many countries, especially during global events, and many have recognized his valuable work which has led to more countries following suit hiring Ruddie.

Ruddie emphasizes the need to partner with the Ministry of Foreign Affairs to ensure that all people adhere to safety protocols to promote tourism.  Besides, he also feels that if countries establish innovative ways to retain visitors it would help boost tourism despite the rise of coronavirus. \

Strategies To Win Back Global Travelers

Creativity is key in retaining tourists. In the same way, Elon Musk's innovations are driving growth in numerous sectors, attracting back travelers by leading countries would call for an extra mile in innovation and honesty something Ruddies character has never been in put in question by friends or people who have had the pleasure to work with him.

Misinformation about travel could only cause harm to both travelers and to the final destination promoting any misinformation. For instance, if a visitor wants to locate the best country selling wine, then this is where Richart Ruddie's marketing expertise will help turn everything in their favor. Simply, it's putting the right information in front of travelers researching online.

One thing that has worked well for the industry is the use of the Google Autocomplete pop-up that offers suggestions every time a potential guest searches for a particular service in the hospitality sector. On the other hand, this technology can be of great use when comparing products from various countries. What happens is that a tourist will be re-directed to one of Ruddies clients, showing different articles and other press coverage indicating reasons to visit.

Richart Ruddie's contribution to the tourism industry has cemented a great foundation for him, and he is now recognized as the Ray Donovan of the internet.

Richart Ruddie Knowledge Graph

Richart Ruddie was born in Baltimore, Maryland on Sunday August, 25th, 1985 at Mount Sinai hospital in Baltimore City. He is an American who's Grandmother was born in the city of Riga, Latvia and then stopped into Suvalki, Poland before arriving at Ellis Island in New York City. Her father was born in present day Belarus. Living in small towns such as Zdiecol and Dzyatlava. Ruddie is a distant relative to the Bielski brothers who spent time during WW II leading a resistant group in the forests with Rae Kushner. Richart Ruddie's father's side of his family immigrated from present day Lviv Oblast in Western Ukraine being known as a Galician. 

For more information about Richart Ruddie visit RichartRuddie.blogspot.com

Richart Ruddie Quote of the Day

Was reading an article about habits, traits, and boring ways to be more creative. This was a quote mentioned from Albert Einstein:

“It’s not that I’m so smart, I just sit with the problems longer.”

Richart Ruddie on Building a Billion Dollar Software Business During a Pandemic

Richart Ruddie on Building a Billion Dollar Software Business During a Pandemic

What role is technology playing in improving business scores when viewed from above? China has been developing and working on a social credit monitoring system that is something that could be seen in Western Culture as invasive but during a pandemic is seen as a safety measure akin to contact tracing software.

Modern Software is opening up so many doors and possibilities. The most exciting news recently has been the Neuralink from business Magnate (not magnet) Elon Musk which will help solve numerous mental and health issues through a chip installed in peoples brains. Musk said at the public’s unveiling that they expect to have hundreds of thousands installed eventually and for it to be scalable.

A modern technology not as lifesaving as Neuralink but one that entrepreneurs like Richart Ruddie predict that businesses and individuals will stake their future on is the Social Credit Scoring system. Ruddie foresees significant decisions being made over social credit scores one day similar to how you choose to eat at a restaurant if it has a high Yelp score or choose not to stay at a hotel because the reviews are bad. The same will be the case for doing business with somebody in China because their “credit rating” is great vs. passing on those who have bad credit scores.

This technology is becoming widely popular as people want to be able to know who it’s safe to do business with and who is not. In the modern world, creating a billion-dollar business is possible more so now than any other time in history thanks to the connected world that we live in. Staying vigilant and taking advantage of modern technology has helped companies sprout into unicorns at a faster pace than any other time in history.

Seeing a lot of opportunity pre-pandemic Ruddie went over to China and was working with a team over there to register as a Chinese company and to help develop software to track, monitor, and improve scores. This is something similar to his work as a leading public relations and reputation repair expert who has served over 10,000 clients. China is different though he said. The opportunity here is beyond anything in America simply due to the fact that the total addressable market size is greater than the entire USA population. 

As even Mark Cuban has said there is a little bit of luck in becoming a billionaire but If he had to start all over again he is positive that he would end up a multi-millionaire but not so sure he would join the 3 comma club once again.

Creating useful technology that is revolutionary has both pros and cons. All you have to do is ask Mark Zuckerberg’s critics about it.  There are more cybercrimes in the modern world and COVID-19 has exacerbated that trend with the work from home policies, but technology also provides an opportunity to solve these crimes and connect us at a time that we have all felt so disconnected from each other. Credit monitoring software allows people to identify fraud and solve it before it causes damage to businesses globally and Ruddie has developed another piece of software to help alert users when their information has been breached or stolen and is being sold on the dark net. He’s garnered interest from top telecom names on expanding and due to the inability to work in China directly at the time he’s finding other areas in the cyber world to focus on while he listens to his favorite DJ’s, is surrounded by his impressive art collection, and cranks away on refining the software.

For those unfamiliar with the credit monitoring software this is a further explanation:

What is the Chinese credit monitoring software?

Credit monitoring is a comprehensive way for entrepreneurs to safeguard their businesses from fraud and identity theft. There are criminals devoted to taking advantage of business startups using client information for their gain, limiting the growth.

However, this software is designed to notify business owners of any transactions made through the credit reports and provide favorable action. In case there is someone taking advantage of personal information, then the investor will know.

Vulcanpost.com posts essential information that keeps a record of common cybercrimes in the entrepreneur's world and provides viable solutions. Business owners need such a website to be updated on what's going on in the entrepreneurial world and understand what customers expect.

 Role of credit monitoring software to business startups

China has created a new system that tracks people's and businesses' actions to reward them by punishing the wrongdoers and supporting business startups. Business owners now have an opportunity to improve their scoring, while those who score low will suffer such as one would in the Western World for having a bad credit score.

Any investor wants their business to be successful, and this is possible when the clients are confident and know the information is protected. A credit monitoring system in China guarantees transparency and notifications sent in case of any fraud.

Investors now have a peace of mind knowing they are involved in a legal investment. This system protects the business from trade conflicts between business owners, investors, and customers.

To improve your persona score you need to follow the golden rule and follow the law. The Chinese social credit monitoring software does the trick in providing customers with transparency. Loan providers can monitor their client transactions and credit score; therefore, making the right choice who do to do business with and who they shouldn’t be able to trust.

For instance, if someone hasn't been paying their debts, than loan providers can access the score and be warned about the un-credit worthy client. Richart Ruddie’s plan for those using the software will be to help users to improve their credit scores by doing good in society and promoting that good karma. The amount of data compiled is enthralling when you calculate that there are over 1.3 billion people in Mainland China.

Finding a Reliable decision making tool

Many people use credit monitoring software in Singapore to safeguard themselves from identity theft and fraud. This software also comes in handy when people want to increase the credit score. Whenever people borrow money, this software tracks the credit report as well as the scores.

Why Chinese Social Credit Monitoring software

Reliable software is needed and with a proper UX/UI design that has functionality to send notification messages to the account holder's phone if any transaction takes place or score changes. It becomes easy to see the potential here and it wasn’t cooked up in a Stanford incubator.

A successful business idea will end up attracting attention from all corners of the globe, and even if the owner is cautious, other sharp entrepreneurs are going to hack away at the idea. Also concerning is the data treasure chest that these startups will have and for nefarious hackers that may try take advantage of the client's personal information and all the data encased in the credit monitoring software.

Business owners who have adopted Chinese social credit monitoring software and have high scores for honesty are experiencing increased sales. People want to be associated with companies that guarantee protection and follow all legal standards. This software being developed by Ruddie will further help people keep a close guard through regular checks and balances.

Richart Ruddie Fun Fact about Todays Top Music Hits

You may think it's crazy that in 20 years from now somebody who was born in 2020 perhaps your children or nephews and nieces will not recognize the top hits from today. If you take any present-day hit that’s culturally pervasive, such as “Old Town Road” or “Despacito,” we’d expect that someone born today will probably not recognize it twenty years from now. Sounds crazy but reading this article here that you can get very deep into if you're a 90's or 80's baby and it will start to make more sense: https://pudding.cool/2020/07/song-decay/

-Richart Ruddie

What is Military Grade - Richart Ruddie Tells You

So you've heard the term Military Grade and think it must be bullet proof and indestructable. After all if it's good enough for the United States Military than it must be good enough to sell and advertise. Well thats the beauty of marketing and psychology. There's a lot of products in the world that are just plain junk but if its advertised well than it won't matter because buyers will jump on a product for a multitude of reasons.

What Military Grade actually relates to is that it meets the very bare-minimum requirements of durability and costs the very least. So it's like when you ask a lazy person to get something done for you they are going to find the easiest way to get it done. That could be equivalent to military grade too. So next time you  find something that says Military Grade now you know what it translates to.

Also thank you to Everipedia for the Richart Ruddie Feature: https://everipedia.org/wiki/lang_en/richart-ruddie

Touch Points in Marketing - Richart Ruddie

Touch points in multi marketing programs are growing in importance as COVID-19 affects consumers typical behavior. Pre-Covid marketers had more options. The business traveler who sees the ad in the airport, then sees the ad in the magazine on the plane, and then Googles them and is tracked with a pixel and enters the funnel. Today that funnel is changing and touch points adjust just as marketing spend and direction does each year (or in this years case each quarter).

As marketers we have a number of ways to measure the impact of each touch point along the customer journey. Measuring in marketing is difficult as there are so many different ways a customer is touched and how do you attribute just one touch point as the entry way to the funnel? As marketers we need to continually optimize campaigns to get the most value for our investments and measure ROI over the short and long term.

Understanding the benefits and drawbacks of each allows you to have a plan that gets you the insights you need to grow your business in todays climate.

Happy Marketing,

Richart Ruddie

Richart Ruddie Twitter

The official Richart Ruddie Twitter account can be found here: https://twitter.com/RichartRuddie

While I try to keep a low profile there were some impersonation profiles that I've had deleted and removed from the internet. I've grown found of using Twitter for real time updates on issues and seeing what some of the smartest people that I follow have to say on different topics. Of course on Twitter everybody is greatly opinionated but thats what the internet thrives on.

I've started to spend more time updating on twitter but find my official Richart Ruddie Blog here at Typepad more conducive for taking notes and coming back here for updates when I want to find a note that I blogged about as opposed to searching through my old tweets vs. blog posts that I can rapidly google.

Here's a random photo from a few years ago of DJ Jamie Jones and myself in California.

Arte Fuse Covers Richart Ruddie Donation to NYC School

Promoting equality and support during troubling times Arte Fuse has covered the donation for the Rashid Johnson piece who paints and creates pieces that are ever so relevant to fighting for equality today. Wanted to thank Arte Fuse for the piece that can be read here: https://artefuse.com/2020/06/09/art-collector-richart-ruddie-donation-spurs-others-to-help-during-covid-19/

Download a picture of Richart Ruddie with a Yayoi Kusama piece which I'm trying to pledge or loan to the Aspen Art Museum in 2021.
Download 721D06E2-E3DC-4E81-A858-E491584536DA

Richart Ruddie Believes Machines Can Predict Outcomes

Humans are notoriously horrible at predicting the future. We start off each year with what will happen in the markets and world that given year and well it's always so far off. Even the best pyschics in the world tend to shoot 10-30%. We're better at being able to measure risk when things start to take shape and then jump on the band wagon and hit the gas pedal with some hedging as protection.

Nassim Taleb one of the most intelligent humans in the world told a university class during a filmed lecture that he doesn't believe Warren Buffet, Stanley Druckenmiller, or Any other Richart Ruddie prognosticating is going to be able to predict the markets and are just in a class of people who have been lucky to a point where they accumulate such growth that if Buffet says I believe airlines will go up that they go up and he has billions of dollars invested in them.

What's interesting however is Buffet said he believes airlines and their business model has changed significantly for the forseeable future. We just haven't seen that far ahead yet but their stocks and Mr. Market are signaling something else while Tesla hits all time highs.

So back to Nassim Taleb for one second. He did say that he believes only two people can do so. One is George Soros (yes the one that all the conspiracy theorists say is behind Antifa and the Black Lives Matter movement) and the other an idol of mine and other nomination for the most intelligent living human is Jim Simmons of Renaissance Technologies. Everybody else Taleb says should just tail hedge accordingly.

So why do I believe Machines can predict outcomes? In this piece here where they use Tennis match data and match it up against future outcomes the authors claim an accuracy of 75% in predicting the matches at the 2007 and 2008 Grand Slam tournaments. 

In 2020 sportsbooks hedge their risk so no bettor would be able to make billions off of this like they could in the stock market but if you read the 64 page paper you will learn that the applicability of machine learning methods to predict Tennis matches is possible when you let a machine crunch data vs. going on your own gut or memory as humans don't have the ability that machines do. This is just one instance of predictions. Would be interesting to see this data for a 2020 Election Biden vs. Trump vs. the outcome.

For More Information about this see: https://www.doc.ic.ac.uk/teaching/distinguished-projects/2015/m.sipko.pdf

- Richart Ruddie official Typepad Blog

Richart Ruddie Art Donation for Rashid Johnson Piece

Featured press release about a donation that benefited the Seminary Arts School in New York City for $28,000 in exchange for a piece by Artist Rashid Johnson called Broken Men. The piece was picked up by the Oleans Times, Fox 34 News, Florida Now News, and many more outlets. The original piece about the donation from Richart Ruddie during COVID-19 in March of 2020 can be seen here: https://www.prnewswire.com/news-releases/friends-seminary-school-raises-28-000-from-art-auction-buyer-richart-ruddie-301063108.html

I encourage everybody who has the means to help others during this difficult time to do so.      

The piece by Rashid Johnson can be seen below.

Artsy Covers How To Spot an Art Forgery

The art world is ripe with fraud and forgeries as discussed by Elena Goukassian. With new techonologies to determine types of paint and materials used on fake pieces of art work the best way is actually to look at the Provenance (where the artwork has come from in French parlance) and to look at the certificate. Typically on the paperwork is where you will find errors or hints that can make you suspicious and help unlock the clues as to the history and veracity of the paperwork and owner.

The dealer is also a big hint. What does the internet say about them? I had a dealing with Guy Hepner who surprisingly is absent from Howsmydealing.com and it was an absolute nightmare dealing with Jennifer and their scammy art dealing operation. Why is it scammy in my opinion? Well to start there were two pieces of art work purchased by Yayoi Kusama that they advertised as having on their website. Once  we agreed on a price and made payment we received the run around on when the pieces would be ready and where they were located. Finally they stated one was in Miami and thus I offered to go pick it up..  I was denied with a back handed excuse. The other piece was allegedly at their framer in New York to which the other owner was denied the ability to go and pick it up with another excuse... Finally with great delays waiting on our pieces from Guy Hepner they agreed they would pay for the framing of the pieces to make up for their delays... So what happened next??? Guy Hepner says we have your Kusama piece but it will now be another $30,000 for this piece. Once legal got involved they grandstanded and acted innocent and said they wouldn't refund the charge for the 2nd piece. With my Kusama piece it was getting framed by my chosen gallery of choice and waiting for payment from Guy Hepner to which Jennifer Guy Hepners right hand scandal partner said we are not going to pay for your framing because the other piece had a lawyer threaten us for not delivering the piece and trying to bait and switch you out of $40,000...

Lets say in the end Jennifer apologized and unwittingly paid for the frame and hopefully others have been warned about the fraud and forgery of unscrupulous art dealers..

Now back to the Artsy piece. Artificial Intelligence and Radio Carbon Dating as well as molecluar analysis will help identify forgeries such as identifying materials that didn't exist prior to 1940 when a piece was created. von Hasburg says in the article “as more information becomes available online, more forgeries come out of the woodwork.” And remember to never let a dealer rush you into a sale. “There are many more fakes than you would expect,” said Keijsers Koning. “If you have any doubt, you shouldn’t buy it.”

Read the whole piece here:  https://www.artsy.net/article/artsy-editorial-buying-forgery

If you enjoyed this check out Richart Ruddie Art Collection on Display at Art Daily and additional pieces coming soon for the publics enjoyment of these private pieces.

Voyage LA Cites Art Aficionadio Richart Ruddie in New Piece

With an opening photo at the Blackjack Table in Lake Tahoe during a direct sales conference. The risk taker and connected entrepreneur Richart Ruddie sits among a diverse crowd of business men and woman in December 2019 right before the outbreak of COVID-19. While the landscape of business has changed for many including a delay of building out another office and operation in Los Angeles, California expanding from just Fort Lauderdale, Florida and Salt Lake City, Utah. 

The piece discusses challenges in business that include raising venture capital or finding a steady growth pace and learning to be content. There are a lot of other great quotes for an aspiring entrepreneur as Ruddie came from being dead broke 10 years ago to being able to retire now if he wanted to. Read more on the Voyage LA piece on Richart Ruddie and some of the other great pieces where they cover idea makers in and around the Los Angeles area.  





Also I helped pet sit for a sick goat that we lost last week so please send your thoughts and love to the baby goat that we lost during this pandemic amongst the thousands of others who fell ill and have passed.

Richart Ruddie Art Collection on Display

If you attend a Sothebys or Christies art auction you won't see a lot of Millenials but the smart Millenials buy art I've been told. After doing enough research on art as an investment I've come to the conclusion that even the best art investments over 100 years is not going to outperform the stock markets return. I do believe however having the joy of looking at beautiful pieces of art on your wall and throughout your home gives it character and the ability to appreciate it as opposed to waiting for dividends or earnings calls.

Either way I was honored in this piece on Art Daily: Richart Ruddie Art Collection: https://artdaily.com/news/122509/Richart-Ruddie-on-his-art-collection 

Here are some pieces that we're featured in the piece and some that didn't make it into this one: 

Download Virgil Kate Moss Download Kusama Infinity Nets

Notion.so Asana and Trello Replacement?

This app reminds me of using Medium.com for the first time back in 2013. Now the guttenberg editor is common place. Playing around with the Notion note taking space:

https://www.notion.so/Richart-Ruddie-Notion-so-Outline-ca4cb99f59554bf2bb82d1e5cedc5458

How To Invest in Startups Post by Sam Altman Explains it So Well

Instead of going through investing in startups from a philisophical standpoint famed investor and excellent blogger Sam Altman has shared his viewpoints from the investor side as opposed to all the content that focuses on the startup side trying to raise capital.

There are so many great points on Altmans blog and in this post particularly with the biggest piece of advice IMO is not only tell the startup how you can help but show a genuine interest and ability to help. Often times a smart founder will take an offer that isn't as financially appealing on paper to get the help of an investor who can truly make a much bigger impact than one who just writes a check.

When we launched and were growing Protos Eyewear we had emails daily from all sorts of investors and partners but ultimately the most important end game contact came from Luxxottica the owner of Sunglass Hut, Ray Ban, Oakley, and just about every other major eyewear brand.

Read for yourself at: https://blog.samaltman.com/how-to-invest-in-startups

Richart Ruddie Linkedin Marketing Strategy

I'm working on developing a Linkedin marketing strategy after seeing success with being able to showcase search results for your given niche. Making a note here to check back on the strategy and to see how long the results take to kick in.

 

Richart Ruddie Linkedin: richart ruddie linkedin Profile

Richart Ruddie ESTP Personality Type

Took the Myers-Briggs test and would highly suggest anybody from high school students to adults to take this personality test. My results for my record keeping is an ESTP which stands for Extraversion, Sensing, Thinking, Perceiving. After reading the characteristics they are spot on in my opinion for my case. The Myers Briggs test provides 93 questions for you to answer to help determine your type of personality. There is no wrong or right answer just a way to help determine who you are.

More information for easy access about ESTP personality types:

ESTPs are energetic, active problem solvers who respond creatively to challenging situations in their environment. They focus on the here and now and enjoy each moment that they can be actively involved in achieving immediate results.

They value home, family, health, financial security, and prestige.

 

 

ESTP's Like myself make work fun and it's always a challenge to solve problems that others find difficult or are unable to complete:

Here are the characteristics of the ESTP's like me:

• ESTPs develop easy ways to do hard things, and they make their work fun.
• They don’t let rules or standard procedures interfere with getting the job done.
• They are good team members and can pull conflicting factions together.
• ESTPs are experts at seeing the need of the moment and responding quickly to
meet it.
• They can be gifted problem solvers because they focus on the current situation
and accept the reality of what exists.
• Because they are not bound by a need to follow standard procedures or
preferred methods, they are often able to see ways of achieving a goal by “using”
the existing rules, systems, or circumstances in new ways, rather than allowing
them to be roadblocks.
• ESTPs do best in jobs requiring a practical and realistic approach to problems,
action, and adaptability. Examples are engineering, police work, marketing,
construction, recreation, food service, and any job requiring troubleshooting.
• They are likely to be bored in a job that requires them to work on abstract
problems or engage in long-range planning.

 

How well do they work and do they work well with others?

• ESTPs develop easy ways to do hard things, and they make their work fun.
• They don’t let rules or standard procedures interfere with getting the job done.
• They are good team members and can pull conflicting factions together.
• ESTPs are experts at seeing the need of the moment and responding quickly to
meet it.
• They can be gifted problem solvers because they focus on the current situation
and accept the reality of what exists.
• Because they are not bound by a need to follow standard procedures or
preferred methods, they are often able to see ways of achieving a goal by “using”
the existing rules, systems, or circumstances in new ways, rather than allowing
them to be roadblocks.
• ESTPs do best in jobs requiring a practical and realistic approach to problems,
action, and adaptability. Examples are engineering, police work, marketing,
construction, recreation, food service, and any job requiring troubleshooting.
• They are likely to be bored in a job that requires them to work on abstract
problems or engage in long-range planning.

I encourage everybody to spend the $55.00 on the MBT test https://assessment.mbtionline.com

Remember though at the end of the day no test will tell you if you will end up being an engineer, doctor, DJ, entrepreneur, or firefighter but it's nice to see a personality test that can nail things so accurately.

How Innovation Saves Lives

Apperion has created some graphs to display how innovation and inventions can impact us globally saving billions of lives.

To say that we're living in the best of times would be correct if you look at life expectancy globally. In the late 1900's Africa and the former USSR declined sharply in life expectancy but they and every where else has seen an increase with Africa seeing the steepest increase.

Source:

http://www.visualcapitalist.com/50-important-life-saving-breakthroughs-history/

The Lottery Hack

In what I think is one of the best editorial pieces I have read that has ever come out of the Huffington Post by Jason Fagone: The Lottery Winners is a great piece that details how a semi-retired Michigan couple embarks on a journey to take advantage of an opportunity in the Michigan and then the Massachusetts lottery system. The Lottery WinFall games talk about how a loophole in a system can be exploited and those either with enough intelligence or hard work (in this case they spent thousands of hours doing mundane tasks and driving 700+ miles through Canada and back into the USA) can create a short lived business opportunity.

It's a great piece that I'm bookmarking along with the original Boston Globe Spotlight piece:

http://archive.boston.com/bostonglobe/editorial_opinion/editorials/articles/2011/08/03/lottery_game_is_fatally_flawed_treasurer_should_shut_it_down/

Another article of respect from last week: https://www.buzzfeed.com/ryanmac/this-is-the-man-who-helped-peter-thiel-demolish-gawker-mr-a?utm_term=.uvLLwzDam#.gnYkq4aQ5

Richart Ruddie Book Recommendation - Abundance

Abundance by Peter Diamandis and Steven Kotler it another highly recommended book to check out. Diamandis talks about creating high impact and social entrepreneurship like companies that will affect billions and create positive change in the world. From solar energy, clean water, and vertical farming are just some of the many discussions that he opens the readers minds up to.

If you haven't read any of Diamandis' books then this is a great one to start off with before moving onto to Bold which is his follow up to Abundance.

Chan Zuckerberg Initiative

Mark Zuckerberg just announced today on Facebook an amazing announcement about their hiring of Dr. Cori Bargmann. The goal is to cure all diseases in our children's lifetime. Arnold Schwarzenegger (No way I spelled that right without auto correct) chimed in and said it best and we all should take note: "life is all about what we give, not what we make".

Using your power for good and to continiously make the world a better place starting at such a young age is what sets the CZ initiative apart from so many others who have amassed wealth at a young age but did not act either till much later in life or not at all. This is inspiring and one of the many reasons why a recent poll came out that placed Zuck at the top for millennial inspirations.

 

For more information visit: https://www.facebook.com/czbiohub/

Take any system and make it much better: https://www.facebook.com/notes/mark-zuckerberg/can-we-cure-all-diseases-in-our-childrens-lifetime/10154087783966634

Just be a good person - Richart Ruddie

Had one of the nicest compliments this past weekend. A new friend said "Chart do you know why I like you?"

"At the end of the day you're just a genuine person Richart Ruddie"

You're not looking for anything from anybody, you are just here to be happy and have a good time and if you can facilitate others to be happy as well then you do your part to ensure all others around you are happy.

I was telling a new friend as we shared a Lyft into the city about this interaction and he noted that it's great that you can showcase this without trying and others notice. In life I've blogged about making it and then mattering. I strive to reach a pinnacle and a second part of my life where I can matter in making the world a better place and helping to solve initaitves that really matter.

That is why I appreciate the Chan Zuckerberg initiative

"We want every child to grow up in a better world. Our hopes for the future center on two ideas: advancing human potential and promoting equality."

Use your power for good and be genuine and stop wanting something from everybody around you and then you will have found peace in yourself to grow as a human. 

What do Dying People Regret?

A great read: http://thedailypositive.com/top-10-regrets-dying/

Most valuable lesson is people not spending time on things that were later deemed more important in life, resolve your fights early and don't let them drag on, say I love you more, and know that happiness is always a choice. 

Richart Ruddie in Binary Code

Richart Ruddie 

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Richart Ruddie  Richart Ruddie  Richart Ruddie  Richart Ruddie  Richart Ruddie  Richart Ruddie  

Rich Ruddie in Binary Code

01010010 01101001 01100011 01101000 00100000 01010010 01110101 01100100 01100100 01101001 01100101

Rich Ruddie Rich Ruddie Rich Ruddie Rich Ruddie Rich Ruddie Rich

RichartRuddie

01010010 01101001 01100011 01101000 01100001 01110010 01110100 01010010 01110101 01100100 01100100 01101001 01100101

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Chart Ruddie

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Number of N Shaped figures formed from the set of points

Rich Ruddie

Condor Airlines flying from Baltimore Washington International (BWI) to Frankfurt, Germany (FRA) direct for only $311.00 including one bag. Flight time is 9 hours. For those wanting to travel from the Washington D.C., Delaware, Maryland, Virginia region to Europe and know the headaches of flying on Wow Air (not recommended) then check out Condor Airlines.

Condor Flight 2075 is the one I will be taking and will leave a review of my experience. I flew from Boston on Wow Air to Iceland and can confirm that Wow Air is not fantastic or "WOW"ful they are more like Spirit Airlines. So only fly with them if you absolutely have to.

 

-Rich Ruddie

Profile Defenders

Richart Ruddie: Private Jet from London to New York

Now you can fly private from New York City to London. Just announced today on the heels of the Brexit catastrophe JetSmarter of Fort Lauderdale, Florida has announced new Trans-atlantic service launching this August. For those interested in signing up for a Jetsmarter Membership and would like to receive a discount please send me an email.

START SPREADING THE NEWS

JETSMARTER LAUNCHES TRANSATLANTIC LONDON – NEW YORK JETSHUTTLE™ ROUTE THIS AUGUST

The intercontinental JetShuttle™ service will be a great way to do business, or just jet between two of the world’s grandest cities.

TAKE A SPEEDY WEEKEND TRIP FIT FOR A KING, OR QUEEN.

Fly off to London (EGGW) from NY (HPN) on a Friday at 9:00AM, and return Sunday at 6:00PM. Or, flip it and stay the week. Your move.

JET ACROSS THE POND IN SUPREME LUXURY ON THE GULFSTREAM G IV SP.

SAVE ABOUT 5 HOURS IN TRANS-ATLANTIC TRAVEL TIME:

No TSA Security Lines and Available Helicopter Transfers to participating airports.

IT’S THE SAVVIEST WAY BETWEEN NY AND LONDON

IT’S THE MOMENTOUS TRANS-ATLANTIC JETSHUTTLE™

 

Where Luxury Meets Logic - Jetsmarter

Jetsmarter has created an opportunity for those who want to travel in luxury. For those that do not like the hassle of long TSA lines at the airport can now have the treat of flying private for only $15,000 a year with an all you can fly model. Below is an exciting email that they recently sent out and if you're looking into the possibility of joining then please connect with me on Linkedin and I will help you get a discount for joining from the marketed price.

WE’VE JUST COMPLETED OUR MOST SUCCESSFUL MONTH EVER

This validation of our new approach to private aviation is gratifying, as sophisticated flyers – like you – are recognizing the innovation and value we are bringing to an industry that was hungry for change.

On this occasion we want to share with you – members of the JetSmarter community – some news and insights about where we are going.

As you know, JetSmarter is the best option ever for flying private. We’ve done something profound – created a new class of air travel, accessed by a simple app, that offers both custom charters and unused seats on thousands of flights every day.

We’re not just offering lower costs for private aviation and making it accessible. We’ve fundamentally rewired the marketplace, which we believe is the difference between just low cost and true disruption.

WE WERE CREATED BY DISRUPTERS TO FLY DISRUPTERS.

THE WHAT, WHY, HOW

WHAT: We are re-inventing the private aviation industry for the on-demand, mobile economy by connecting people who need seats with planes that have them.

WHY: There are more people who can benefit from private aviation – and can afford to – than are taking advantage of it.

HOW: Using technology to create a new marketplace for accessible, reliable and enhanced air travel.

OUR MISSION

Create a world where private aviation serves as much of the flying public as possible.

OUR SERVICES

FIND A FLIGHT

Book seats on existing flights between thousands of destinations

CREATE YOUR OWN:

Schedule your own charter, an entire plane or individual seats

OUR BUSINESS MODEL WORKS FOR BOTH OF US

MEMBERSHIP:

We offer one tier of membership for $10,000 per year (with an additional $5,000 one-time initiation fee). This fee – which is required to use JetSmarter – gives customers access to our services, and gives us a consistent and recurring revenue stream.

Why are we telling you this? We believe in transparency, we know our members are smart business people, and we want to share this information with you because you are entitled to know it!

SEATS ON SCHEDULED FLIGHTS:

While some seats on our scheduled flights are given complementary to our members as a perk, others are also available for purchase. Members pay for seats when they run out of their allocated supply of free reservations, or when they want to purchase companion seats for non-member friends or family. A significant portion of these seats are purchased as extra seats or companion seats with a healthy profit margin.

ON-DEMAND FLIGHTS:

These are charter flights. Members can either book an entire aircraft, or can book by the seat (sometimes we call this “create your own shuttle”). When members create their own shuttle they purchase roughly 25% of the seats. This enables our members to save money by not having to book an entire plane… while giving us extra seats to put out as a scheduled flight.

So we can make a fair profit, and continue to offer value to all our members as we expand our services.

PUTTING ECONOMICS TO WORK FOR OUR MEMBERS

It’s a basic law of economics that purchasing power drives prices down. At JetSmarter we buy flight hours in bulk for some of the lowest “cost per hour” fees every seen in the industry.

Every second that every million-dollar plane sits on the ground or repositions empty represents an opportunity for the owner to make money...as long as they get paid at or below their operational cost of the plane.

We are the largest purchaser of third party aircraft hours in the world, which creates massive economies of scale and allows us to optimize “back hauls” (empty legs) and pair them with charter flights, both shared and whole aircraft.

We can do that, because we built a sophisticated pricing engine that charges our members at the sweet spot where we can make a profit. It's no different than any market where there's profit to be made by addressing structural inefficiencies.

Our efficient platform – driven by algorithms and artificial intelligence – optimizes inventory to drive down prices, create availability, and give us the resources to grow JetSmarter in the U.S. and globally.

SHARING INFORMATION AS WELL AS PLANES

We have raised more than $56 million, and this year alone we will do nine figures in revenue.

The flying public is not being well-served by existing options. We don’t think anyone would disagree.

At JetSmarter we have identified an opportunity to build a new transportation network that will rewire the way we humans look at air travel. And our growth shows that our innovation is being well adopted.

We thank you for your patronage, membership and shared quest to make travel fun again. By optimizing the world’s planes we can optimize the world’s productivity.

A seat on a private jet is a terrible thing to waste.

WHERE LUXURY MEETS LOGIC

 

Richart Ruddie - To Be Deeper With You

Ever have certain sayings that you want out of your vocabulary? Certain sayings may affect you negatively and you may not even notice it. For example saying "To be honest with you" might imply that you are not always being honest. Do you want to work with somebody who is not always honest? So I make a conscience effort to say something different and last night heard "To be deeper with you" as an alternative.

Other sayings to avoid: "I had a stressful day" avoid setting off these poisonous sayings that breed negativity and think positively.

-Richart Ruddie

Chart Ruddie - Google Yourself

What does the internet say about yourself? If you want to improve the way you look on the internet you need to be proactive in promoting good and positive content that is relevant about you or your brand. This involves creating the following: 

 

• Websites on exact match domains
• Social media profiles
• Press releases
• Editorials
• Guest blog postings
• Web 2.0 properties

If you have a question about branding yourself online or how to positively affect the way you appear when you are Googled then please reach do not hesitate to reach out.

Great Interview Questions

Job interviews are no fun. People probably put job interviews on par with going on blind dates but ahead of public speaking. It's nerve racking, scary, and you really don't know exactly what to expect even though you have a general idea. Now that I think of it. It's kind of like a blind date just to get hired instead of to meet somebody new.

Any who. Here are two great job interview questions that I like to ask:

Tell me something that you have won at?

The reason for this question is that you want to hire winners at your office. Having people that are competitive and want to be the best for your company are great attributes to have. If they are winning for you then you should be achieving your company goals.

If you Could have any super power what would it be?

Most people have no idea how to answer this and it really causes you to think. Your head starts to spin thinking of super heroes and what powers they have. I have one answer that flys off my tongue as I explain in this blog post here. If it weren't time for me then I don't have a rapid fire second answer.

Restaurant Tonight - It's Restaurant Roulette With Uber

Thank you for downloading Restaurant Tonight. Our application gives you the opportunity to play Restaurant Roulette to find a restaurant to eat at tonight and you get to ride there with the well known Uber application. Please provide your feedback, questions, or comments below and we will have a support representative reach out to you right away.

 

For those of you who have downloaded the application and given us great feedback I wanted to extend a special thank you. This is a really cool concept that takes the choice out of picking a place to eat dinner at tonight.

Follow the rest of my posts and entrepreneurial adventures here @ my Richart Ruddie Typepad Blog.